Why DSA?
Designer Society of America
Natasha Lima-Younts graduated with honors from a two-year college with a double major in interior design and fashion design. She immediately began working in the world of fashion design, personally believing that interior design was natural and not really a career. Her mother has practiced interior design ever since Natasha can remember.
With her Associate’s degree in hand, she began making a living as a fashion designer with her own line of clothing produced in the United States. For her own pleasure, Natasha also started doing interior design on a freelance basis. This quickly proved to be her real calling.
Shortly after she began working in the industry, Natasha realized many interior design society doors were closed to her since she had a two-year degree rather than a four- or six-year. Her degree, although very expensive, was not recognized by Fider, a government entity attempting to monopolize our profession to gain fees through exams, penalties and licensing.
After seven years of determination, she pushed even harder to compete with colleagues in the societies she was not allowed to join originally. Natasha won recognition time and time again and was eventually allowed to join such societies because of her numerous awards. However, she never forgot the fact that her artistic ability was all too often ignored, and that she had met so many wonderfully talented designers whose work was not being acknowledged or recognized within the industry.
Hence, 15 years later came the birth of DSA – Designer Society of America. This society recognizes TALENT, both the interior designer’s and fellow kitchen and bath designer’s, allowing them to compete according to their artistic ability, good business practice, experience and ability to please clients.
DSA’s purpose is also to connect the public with the appropriate interior designer, based on the consumers needs. Tools and forms to create a more successful design business are available to members only. Interior designers will also have the opportunity to purchase portfolio websites hosted by the DSA on the site (currently this is free for new members, a $695 value). Consumers will view the designers’ portfolio pages after taking a style evaluation guide to help them understand their design style and therefore better able to select a designer that fits their needs.
Businesses servicing the design trade are also allowed to join. Trade partners have opportunities to purchase advertising space on the DSA website.
Certification is available for those designers desiring more education. Increasing credentials through current updated programs and CEU’s (continuing education classes) play a crucial role in the success of an interior designer. DSA membership also includes many other benefits, such as annual meetings to encourage national members to interact and expand their knowledge, as well as a quarterly newsletter e-mailed to all DSA members.